Franchise Your Business: The Guide to Employing the Greatest Growth Strategy Ever

If you are looking for a sound resource to guide you as a primer on franchising a business written by one if not the most respected expert in the world of franchise development, stop reading this and just buy and read Franchise Your Business by Mark Siebert.Mark is not only a friend who I have called upon numerous times over the years to assist me in getting clarity in several areas around my franchise development efforts. I have engaged the iFranchise team to help write an operating manual for a senior living operating model I was expanding. The team I worked with was professional, efficient, and cost effective. Suggestion: once you have read the book and if you decide that franchising is for you, give Mark a call for additional assistance in making those key decisions required and in putting together those key components of a successful franchise...he and iFranchise will soon become your one-stop-shop for everything franchising....Denny

Franchise your business was a great tool for any one looking to franchise their business or for any current Franchisor looking to expand their knowledge in the the franchise world. In the book Mark Siebert explains in a very detailed way bet yet very easy to understand the complexities of franchising. As a small upcoming franchisor looking to expand my business through franchising this book was key in understanding everything that is involved in this growth strategy. I believe in surrounding my self with the best knowledge and the best people available in any particular subject, and whet it comes to franchising, this is it.

This has become somewhat of a bible over the past few years as we have built, and continuously improve, our franchise business model. It's obvious that the author's insights come from many years in the business. It's like having a consultant on your bookshelf whenever you have a challenge in a particular phase of franchising. If you are considering franchising your business, this is a must-have!

Franchising as a way of developing and growing a business is a popular activity, yet even though it can appear to be a shortcut for many to start and operate a business, it still remains hard work and can come with its own particular risks and challenges. This book turns things around and looks at matters from the viewpoint of a business who wants to expand by possibly franchising out its existing business. It can, in fact, also provide useful information to both groups, franchisee and franchisor.The author takes the reader on a comprehensive tour of the entire process, offering advice based on practical experience, looking at both the upside and the downside, whilst hopefully navigating the reader away from problems and mistakes that can derail or adversely impact the process. Despite this being a pro-franchising book, it is good that the author has not shied away from the problems that can exist too, as you must manage your expectations and plan for the less pleasant things that could happen.The book itself is fairly clear and easy to follow. Some of the advice given will be U.S.-centric, yet the broad principles and advice will be the same for all. It does not pretend to be the one and only book you will need, so it will capably provide broad coverage of the key points you need to focus on, allowing you to pull in more specific advice or guidance as required.Even if you do not have specific plans or interest to franchise your operations, it is quite possible that the book can give additional data points or insights that could impact on a more traditional business. The book does not cost the earth and it appears to give good value-for-money for what you get and what you potentially may achieve, should you take further steps along the franchising pathway.

Mark has done an incredible job of detailing exactly what it takes to be successful in franchising. I can speak firsthand. As someone who had nothing more than a dream to franchise my business back in 2001, I turned to Mark who took my business from a mere single location to what has turned into 900 locations across 30 states today. Mark provides incredible detail in his book and is a recognized expert in franchising. I would not be where I am today without Mark's guidance.

One of the best books I have read. Easy read and book was interesting from the first page to the last page. Very well written with many real-world examples of both successful and unsuccessful franchises that was illustrating some lesson. One can use this book as a sound resource to guide you as a manual on franchising a business. Must read this book, if you are planning to become a franchisor. Extremely valuable information. This book will benefit anyone looking to get involved in the world of franchising.

Mark Seibert has been in the franchising business for 20+ YEARS. Let me say that one more time: he has been a franchise consultant for over 20 YEARS!If you are looking to franchise your business, read this book ASAP!

This book was awesome! It's packed with useful information. To be honest, when I got it and saw how many pages it had I thought it was going to be really dry and hard to get through, but he did a great job keeping it interesting. This is by far the most comprehensive book on franchising I've seen. As someone toying with the idea, I really appreciate the info!

Excellent guide to franchising. Well written and easy to follow.

Un buen libro para darse una idea de lo que se necesita para convertir un negocio en franquicia. Ideas de esquemas que ayuda a saber las opciones que puede haber.

Received the book with the front cover full of black fingerprints and the back cover bent with a crease mark across. Looks nothing like a brand new purchase.

This book does not take a scientific approach but rather a practical. With colorful examples Mr. Siebert provides very smart thoughts and helps you to adapt his concepts to your own franchise system. This book is outstanding and worth every dollar.

Very good book for those who looking to franchise or getting a franchise. Provides key insight of business.