The Everything Store: Jeff Bezos and the Age of Amazon

Gives perfect understanding on the peculiar way of working in Amazon

Love the story behind amazon

Väldigt intressant läsning. Jeff är verkligen en otrolig entreprenör

Some, but not all books, allow you to inhabit them and, at least while you are reading them, they become a part of your life; I can think of a few books like this and they are the ones that linger, that you return to, sometimes again and again. Certainly this book at a little over 400 pages takes some time to read, if, as I do, you read a little each evening before turning-in for the night, so I was slightly disappointed to have finished it. The story which covers the early genesis of what becomes Amazon, covers the early years and thereafter up to 2013, although I cannot imaging a sequel adding much to what has already been written, which is deep, extensive and in-glossed in its coverage of the ups and down of the Amazon journey. Jeff Bezos, the chief architect and principal character does not actually develop in a way that you could say that reading the book, you now know the man, but he is intrinsically bound up in the story and the edifice that is Amazon; the two are inseparable and give character, each to the other. Many people, other than Jeff inhabit the story and play their parts in the creation of the everything store and they come and go, for many reasons, not least exhaustion, but this account as everything and everyone becomes subsumed by the ethics that drive the inexorable rise of a monolith: is that the right word? Probably not; Amazon does not exclude the possibility of other such stores entering the market place, but the disruptive quality of the enterprise makes it seem unassailable, for not anyway. In the end, this is an interesting account of how a business develops, against all odds, due to the single-mindedness and resilience of one man, supported by an array of others, men and women, who for a while take part in the unfolding story. It is an account of how to do it and how to do it well, but also why you need a person of extraordinary grit and almost supra-human resolve. The book is amazing; it does justice to the character of Jeff Bezos, without over eulogising or ignoring his failures: read it.

Sono una lettrice seriale di biografie,dalle rockstars agli scienziati, dalle figure storiche fino alle storie vere e proprie delle aziende e dei loro fondatori....e quindi non potevo certo non leggere quella di Bezos e Amazon.Non nego che temevo un po’ quell’effetto autoreferenziale tipico di questo genere di libri (considerando questo nello specifico poi!) ma, nel raccontare la storia di Amazon, l’autore non si esime dal descrivere anche i lati meno positivi del carattere del suo fondatore: estremamente determinato nel realizzare la sua visione e nel migliorarmento costante dei propri risultati ma anche piuttosto intollerante nei confronti dell’umanita’ e delle necessita’ dei suoi collaboratori, nonostante il loro impegno e devozione per l’azienda.Interessanti poi sono i molti retroscena dell’universo Bezos, dagli albori di Amazon (anzi Cadabra...) fino a Blue Origin... letto in inglese perche’ credo sia il genere di libri da leggere assolutamente in lingua originale, direi scorrevolissimo per un livello medio.

While there are good learning points . I think this book is not an easy read due to the writing style . Nonetheless you will pick some insights on what made Amazon so successful should you complete it.